Club 55 is a real estate brand that creates living community spaces for individuals above the age of 50. This community helps focuses on catering to their immediate needs.
The design team set out on an exploration using the keywords of Community, Luxury, Global and Artistic. They came up with multiple iterations to come up with the banyan tree, the tre symbol of community.
We designed a stationary set for Club55 to help grow the brand according to the designed guidelines.
The logo takes inspiration from the banyan tree, which is a representation of community